Pyc4811 Assignment 1 - 1430 Words

PYC4811 Assignment 1- 657794 Student Number- 55560296 Community Psychology and Public Health’s Approaches to Social Problems Introduction Community Psychology and Public Health models both cover the same ground but with key differences in the explanation of causes and influences on mental illness. Community psychology has a primary focus on understanding, and working with, people in their wider social context. Public Health on the other hand is concerned with preventing disease and distress of all forms before they occur (Tutorial Letter 102 for PYC4811, 2015). It attempts through scientific investigation to understand such links between the socioenvironmental context and the individual and then to interrupt or otherwise†¦show more content†¦Community psychology differs in that it believes the development of pathology is the result the oppressive socio/politico/economical structures and systems (Guernina, 1995). Pathology is the result of an individual being forced to survive in an environment of poverty and violence all of which lead to maladaptive behaviour developing in order to cope with these environments (Gilbert, 1995). Both public health and community psychology are each based on four different models. Public health concerns itself with the physical and tangible changes within the environment such as sanitation and hygiene and the regulation of the food industry as well as health services (Tutorial Letter 102 for PYC4811, 2015). In contrast community psychology concentrates mainly on the development of economic and psycho/social skills with the idea that by taking note of the effect of these social variables on development and growth, that competencies and coping skills can be developed and taught to help reduce the negative impact of these variables and promote positive coping behaviours (Seedat et al, 1988). Shortcomings and Strengths of the Models Both models have elements of strength and weakness. Strengths of using community psychology is that your research can be action-driven and can be planned to guide practices, policies and procedures to have a beneficial impact on people’s lives (Williams, 2015). By adopting multi-level perspectives onShow MoreRelatedComparison with Community Psychology and Public Health1055 Words   |  5 Pagessanitary measures and monitoring of environmental hazards (website two, 2007).† Both approaches have its own merits that set it apart from the other and similarities that provide common ground from which both can work in tandem. It is the aim of this assignment to compare and contrast CP to PH approach in terms of social problems. Firstly, by providing the premise from which each operates. Secondly, by providing the differences and similarities between these two approaches it is my objective that the strengthsRead MoreComparison with Community Psychology and Public Health1049 Word s   |  5 Pagessanitary measures and monitoring of environmental hazards (website two, 2007).† Both approaches have its own merits that set it apart from the other and similarities that provide common ground from which both can work in tandem. It is the aim of this assignment to compare and contrast CP to PH approach in terms of social problems. Firstly, by providing the premise from which each operates. Secondly, by providing the differences and similarities between these two approaches it is my objective that the strengthsRead MoreA Comparison of Community Psychology and Public Health1179 Words   |  5 PagesA COMPARISON OF COMMUNITY PSYCHOLOGY AND PUBLIC HEALTH. In this assignment the key differences and similarities of community psychology and the public health approach will be examined and critically compared. Community Psychology is a branch of psychology which is concerned primarily with achieving positive mental health in the broader context of the community rather than the individual. Public health is primarily concerned and focused on changing behaviours within the context of the public inRead MorePyc48111214 Words   |  5 PagesCOMMUNITY AND HEALTH PSYCHOLOGY PYC4811 UNIQUE NO: 536712 ASSIGNMENT 2 STUDENT NO: 48932930 Contents Cover page page 1 Contents page page 2 Introduction page 3 Principles of community psychology page 3/4 The Community

A Life Of Tranquility The One For Me - 1267 Words

A life of Tranquility: The One for Me? I. Introduction In opposition to hedonism, some philosophers have argued that the most pleasant life is a life of tranquility. Whereas hedonism is highlighted by being pleasure driven; the tranquil lifestyle is driven by maintaining a static pleasure. With this in mind it becomes clear that one way to evaluate how philosophers argued if a tranquil life was the most pleasant life would be to compare the two. Three aspects that can be evaluated are the fact that a life of tranquility is one of a life of prudence, it is simple lifestyle, and it is forward looking all of which I hope to explain in more detail throughout this paper. II. A life of Prudence My first attempt to understanding, how a life of tranquility may be the most pleasant life is to understand the concepts behind a life of tranquility along with understanding a hedonic lifestyle. In doing this I hope to lay the groundwork to further explore how these two interact with each other. According to Epicurus, a life of tranquility is one where a person (for the sake of the paper we will follow the character Christian) achieves happiness by maintaining static pleasures. The point of maintaining static pleasures serves a two-fold purpose. The first is that if Christian were to seek non-necessary pleasures (desiring a bigger car/bigger house), he would begin to desire them and work for them more. Eventually however, this would lead to pain (his car breaks or there a newer model heShow MoreRelatedDoes Skepticism Bring Tranquility?751 Words   |  3 PagesIn this paper I will argue that the skeptic ideal for tranquility is incorrect. I will do this by presenting the case that the skeptics have not found true tranquility and that a person who holds the opinion that things can be good or bad is not always more troubled than one who does not. In this paper I am arguing against the skeptic work of Sextus Empiricus. Specifically his claim that tranquility is achieved solely through suspension of judgement and â€Å"a person will always be troubled if he holdsRead MoreThe Beauty Of Nature By William Wordsworth972 Words   |  4 Pageshis works. Wordsworth still admits to suffering being present, but one can still finds solace with the belief that all things happen through a higher power and nature’s order. Wordsworth is able to show this tranquility in â€Å"I wandered lonely as a cloud† with his use of syntax and form. His use of figurative language allows the reader to join him on a mental journey as well as symbolizing the importance of the beauty and tranquility that nature provides. Wordsworth similarly describes the nature ofRead MoreWhy Do We Need a Government?871 Words   |  4 Pagesform a more perfect Union, establish Justice, insure domestic Tranquility, provide for the common defense, promote th e general Welfare, and secure the Blessings of Liberty to ourselves and our Posterity, do ordain and establish this Constitution for the United States of America. As stated above the government is responsible specifically for (1) forming a more perfect union, (2) establishing justice, (3) insuring domestic tranquility, (4)providing for the common defense, (5) promoting the generalRead MoreUnder625 Words   |  3 Pagesgoing on above me Id only be called upon for important things and when things get out of hand I have friends Just like me to help me I am so necessary but sometimes overused and rarely abused I never say much but I emphasize everything Underline If I were anything I wish I would be an underline Id lie around all day a spy on whats going on above me Id only be called upon for important things and when things get out of hand I have friends Just like me to help me I am so necessary Read MoreReflection On The World Religions Course861 Words   |  4 PagesWorld religions REFLECTION ON THE WORLD RELIGIONS COURSE. In the World religions class PHIL 1760, I have come to gain a lot of experience and learnt very helpful things in my life related to religion in particularly. I have come to learn that Religion is a way of life that one chooses to find his/her tranquility. For example Buddhists meditate as a means to find enlightment and they find such in only their religion and that’s the reason they have faith and hope in their religion. The purposeRead MoreAnalysis Of William Wordsworths Poetry737 Words   |  3 PagesAs this question states, William Wordsworth’s poetry demonstrates â€Å"nature poet,† â€Å"real language of men,† â€Å"spontaneous overflow of powerful feelings,† and â€Å"emotion recollected in tranquility.† The first is the easiest to indemnify. In Wordsworth’s poem Ode: Intimations of Immortality from Recollections of Early Childhood, there are several lines that depict nature. An example is the line, â€Å"The Rainbow comes a nd goes, / And lovely is the Rose.† (Wordsworth 10 – 11). 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In â€Å"The Road Not Taken,† Frost helps to further illustrate these points. When he stumbles upon two separate paths, one that is worn and the other not quite so much, he is left to ponder which one he should follow. They both look relativelyRead MoreWhat Makes A Family?796 Words   |  4 PagesAs a leader, I have five core values that matter most to me; having a family, maintaining order(tranquility), meaningful work, growth, and truth. I strongly believe in each one of these components. Having a family is so important because they are a main support system. Family doesn’t have to be someone who is blood related. Family can be anyone who you feel means a lot to you and supports you. Maintaining order(tranquility) is important because in the work place, you need to have organization ofRead MoreFinding My Personal Spirituality956 Words   |  4 Pages The journey through life is certainly not an easy one. As Madonna brilliantly sang, â€Å"Life is a mystery, everyone must stand alone;† I believe we all must experience on our own. Although our family and loved ones may of tried to shelter some of us as children, facing our own obstacles was inevitable. I believe silence provides us with the tranquility we need to adhere to our beliefs; the world is filled with distractions, by eliminating the diversions in our lives, we are able to concentrate more

History Of The Amputation Procedure Health And Social Care Essay Free Essays

string(122) " coagulum to organize which blocks the flow of blood and so causes the tissue to decease and necessitate to be amputated\." Harmonizing to WebMD â€Å" an amputation is the remotion of portion or all of a organic structure portion enclosed by tegument. Amputations are performed to take morbid tissue or to alleviate hurting † . The first amputations were performed in the Neolithic times, the first recorded instance of an amputation and prosthetic replacing surgery appears in the book of the Vedas. We will write a custom essay sample on History Of The Amputation Procedure Health And Social Care Essay or any similar topic only for you Order Now Most of the first amputations occurred during times of war, where injury to the appendages was really common. During the American Civil War if you were shot in the trunk there was a great opportunity that you would decease, but if you were shot in an appendage, quickest and most common option was amputation. When available the civil war sawboness put Chloroform on a fabric, so the fabric was held over the victim ‘s oral cavity and nose until the individual became unconscious. Because of the big figure of hurt soldiers the sawboness became experts with amputations, most of the clip the amputations could be performed in approximately 10 proceedingss. The sawboness were non healthful, because there was a deficit of H2O therefore they made no effort to rinse custodies or instruments between surgeries, despite all of this the survival rate of the amputees was at about 75 % . The bulk of the Civil War sawboness learned this process from this book â€Å" The Practice of Surgery † , by Samuel Cooper. This book was the â€Å" How To † book of executing amputations for the sawbones s. This book discusses the measure by measure ways to cut off the leg, below the articulatio genus, the arm, and the fingers and toes. Some of the instruments that the Civil War sawboness used were the compression bandage, scalpels, bone proverb, and bone childs. The compression bandage was used to curtail the flow of blood during an amputation process. The scalpel was used to do scratchs in the tegument. The bone proverb were used to cut straight through bone, and musculus. The bone childs were used to take matchwoods from the bone that the bone proverb could hold caused. Today there are many different types of amputations ; they are first categorized under upper limb amputations, and lower limb amputations. The upper limb amputations include: amputation of single figures, multiple digit amputation, metacarpal amputation, wrist disarticulation, forearm ( trans-radial ) amputation, elbow disarticulation, above-elbow ( trans-humeral ) amputation, shoulder disarticulation, and forequarter amputation. Amputation of single figures is the remotion of a finger ; this will do the patient problem hold oning objects. Multiple digit amputation is the remotion of two or more fingers, hold oning ability may be aided if the sawbones is able reconstruct the musculus. Metacarpal amputation is the complete remotion of the manus, with the carpus still integral ; with this type of amputation there is no ability to hold on. Wrist disarticulation is the remotion of the full manus up to the degree of the carpus articulation. Forearm ( trans-radial ) amputation this is the remotion radius, it is classified by the size of the staying stump ; as the stump length decreases so does the ability for the patient to revolve their forearm. Elbow disarticulation is the remotion of the full forearm up to the cubitus ; the patient still has the ability of keeping weight. Above-elbow ( trans-humeral ) amputation is the remotion of the humourous anyplace above the cubitus and below the shoulder ; prosthetic device could be used if there is some length left on the humourous. Shoulder disarticulation is the remotion the of the full arm, the shoulder blade still remains and the collar bone may or may non be removed. Forequarter amputation is the remotion of the full arm, shoulder blade, and collar bone, normally some bone is left in order to attach a prosthetic devices. The lower limb amputations include: foot amputations, ankle disarticulation ( Syme amputation ) , below-knee ( trans-tibial ) amputation, knee-bearing amputation, above-knee ( trans-femoral ) amputatio n, and hip disarticulation. Foot amputations are the remotion of any portion or part of the pes including toes, and mid-tarsal ; this type of amputation may impact balance and walking. Ankle disarticulation ( Syme amputation ) is the remotion of the full mortise joint ; with this type of amputation the victim can still mobilise without a prosthetic devices. Below-knee ( trans-tibial ) amputation is the remotion of the shinbone above the mortise joint, but below the articulatio genus ; victims keep the usage of the articulatio genus, but have problem seting weight on the stump. Knee-bearing amputation is the complete remotion of the lower leg ; it is normally more hard to make a prosthetic device for this type of amputation. Above-knee ( trans-femoral ) amputation is the remotion of the thighbone up to the degree of the thigh ; the victim can still sit with this type of amputation. Hip disarticulation is the remotion of the full leg ; sawboness try to go forth every bit much of the t highbone as possible in order to attach a prosthetic device. With all the amputations, upper and lower appendages, the sawbones will seek to go forth every bit much bone as possible in order to attach a prosthetic device. In the United States entirely there are over 350,000 amputees, and over 135,000 amputations happening each twelvemonth. In the United States the taking cause for amputations is disease ( 70 % ) , the 2nd leading cause is trauma ( 22 % ) , inborn or birth defects ( 4 % ) , and tumours ( 4 % ) . The most common diseases and conditions that can do an amputation are peripheral artery disease, arterial intercalation, impaired circulation as a complication of diabetes mellitus, sphacelus, terrible cryopathy, Raynaud ‘s disease, and Buerger ‘s disease. More than 90 % of all disease doing amputations are due to circulative complications of diabetes. 60-80 % of all of these amputations involve the lower appendages. Peripheral arteria disease causes amputations by the blood vass indurating that causes the blood to be blocked from making tissues in the organic structure ‘s appendages ; because of this these tissues finally die, which causes the demand for an amputation. Arteri al intercalation causes a blood coagulum to organize which blocks the flow of blood and so causes the tissue to decease and necessitate to be amputated. You read "History Of The Amputation Procedure Health And Social Care Essay" in category "Essay examples" Diabetess mellitus is a disease where non adequate insulin is produced by the organic structure and hapless circulation occurs as a consequence of the diabetes, the hapless circulation can do tissue to decease, which would so necessitate to be amputated. Gangrene is the decease and decay of one time living tissue, the dead tissue is removed through an amputation. Frostbite is when tissue on the organic structure freezes, ensuing in hoar bite, in terrible instances the tissue dies and so would hold to be removed through an amputation. Raynaud ‘s disease is a disease largely found in immature adult females, it causes reduced blood flow to the appendages ; this could so do the tissue in the appendages to decease. Buerger †˜s disease is a episodic disease that causes redness and obstruction of the venas and arterias of the appendages, normally merely occurs in work forces under age 40, who smoke, this disease may necessitate amputation of the custodies or pess. The 2nd prima cause of an amputation is trauma. Harmonizing to Merriam-Webster injury is an hurt ( as a lesion ) to populating tissue caused by an extrinsic agent. There are many different possible injury, they can happen with but are non limited to auto accidents, terrible Burnss and gunshot lesions. During a traumatic hurt, blood vass and other organic structure tissue constituents are ripped or torn beyond fix by these types of hurts, go forthing no other option but amputation. Another cause of an amputation is a congenital or birth defect amputation. Congenital amputations occur in the uterus while the babe is still developing ; blood flow to a limb can go restricted because of other tissue. As a consequence the limb could be lost and the babe is born with a inborn amputation. The other cause of amputations are by tumours. Peoples with malignant neoplastic disease that have malignant tumours, need to cut off the country in which the tumour is, in order to forestall the malignant neoplastic disease to further spread to other parts of the organic structure. Undergoing an amputation has many effects on the organic structure, both psychological and physical. These effects are happening before and after the surgery. Many new amputees have a hard clip with covering with the loss of a limb which has been with them since birth, merely the idea of holding to work without something that you have had entree to your whole life is a traumatic event in of its ego. When people are told that they are traveling to necessitate an amputation the most common reaction is shock. Many of the victims go through a period of denial, the people think â€Å" this ca n’t go on to me † or â€Å" I wo n’t allow you make this to me. † Many amputees may besides develop choler towards themselves, loved 1s and God. Amputees think to themselves â€Å" why me? † Many of the new amputees face being worried about the hurting during surgery and during the recovery period. Before the surgery the patients try to â€Å" dicker † with G od, the sawbones, or both to halt the demand for the amputation. After this does n’t work many times the patient begins to hold symptoms of depression. Most people in the terminal learn to get by with the loss of their limb and accept what has happened. The amputation will hold a important impact on the patient ‘s self image, which could be positive or negative. Some of the amputees may experience a greater feeling of strength developed in the attempt to get the better of the losingss which have occurred late in their life. A good thing for amputees is run intoing with other amputees to assist each other header. However this new ego imagine of themselves could besides be negative if the amputee is concerned about how people will comprehend them, because they feel that they need to affect. Many are besides concerned because they feel that they wo n’t be respected because they are crippled. Just like people need clip to retrieve psychologically and emotionally, the amputees need to retrieve physically. After the process, the patient will necessitate to be prescribed pain medical specialty, and antibiotics in order to forestall an infection from happening. The amputated part demands to be moved in order to make good circulation. The patient normally will get down physical therapy within 48 hours after surgery, to advance a speedy and effectual recovery. Depending on the gravitation of the amputation, depends on the clip that the patient will pass in the infirmary, it normally varies from several yearss to two hebdomads. Rehabilitation is a long procedure for amputees. Patients with an upper appendage amputation will most likely work with an Occupational Therapist. Patients with a lower appendage amputation will most likely work with a Physiotherapist/Physical Therapist. The clip that a recovery takes depends on assorted factors such as: physical form before the amputation, age, other medical jobs, ability to larn how to utilize a prosthetic de vice, how good you follow waies, motive to retrieve, and your psychological province. As with any major surgical process, amputations have major hazards with undergoing with this process. Hazards with the anaesthesia exists, every bit good as the possibility of heavy blood loss, and the possibility of blood coagulums organizing. Another major hazard of the process is infection to the amputated part. The rate of infection is at approximately 15 % , if the stump were to go septic the prosthetic device would hold to be removed and perchance a 2nd amputation higher up the appendage. Another major hazard is the stump neglecting to mend. This normally happens when there is a deficiency of blood to the amputated limb. Another hazard is phantom limb hurting, which is hurting that feels like it ‘s coming from a organic structure portion that ‘s no longer at that place. The intervention to phantom limb is hard, but it is possible. New amputees will sooner or subsequently have to confront that it will be harder to make the mundane undertakings that they used to finish. Although most of these undertakings are more hard, they are n’t impossible, because of prosthetics. From the clip that amputations started, there were prosthetic device for the losing limbs. The prosthetic device were every bit simple as a wooden leg in the clip of early prosthetics. Today as engineering has advanced from the clip of early prosthetics, so has the prosthetic device made for amputees. Today there are prosthetic device that can pick up urges from the nervus that are amplified into a motor that make the elbow crook or unbend out, or the fingers open and near. For above the articulatio genus patients there are new prosthetic device which use motion-tracking detectors, vacuity suction engineering to supply improved tantrum, comfort and control. Since the recent promotions of these new prosthetic device people can populate simila r to the life that they used to populate. Amputations are a minor reverse for some unbelievable people who have gotten through their calamity, and have become noteworthy people in the universe of amputees. Heather Mills was the former married woman of Beatle Paul McCartney ; she was besides an English militant and a former glamor theoretical account. In August of 1993, Mills was hit by a constabulary bike while traversing the route, her hurts included crushed ribs, a pierced lung, and terrible hurt to her left leg. She needed a metal home base put into her pelvic girdle and the amputation of her leg below the articulatio genus. Bethany Hamilton is an American surfboarder who survived a shark onslaught in where she lost her left arm ; she overcame the serious and debilitating hurt and returned to surfing. Her narrative was so inspiring that there is a film that was late released about her called â€Å" Soul Surfer † . Daniel Inouye President pro tempore of the United States Senate is another noteworthy amputee. Daniel Inouye lost his right arm in the war, he remained in the armed forces until 1947, and he was uprightly discharged with the rank of captain. Inouye had programs to go a sawbones, but because of the loss of his arm, he abandoned his dream and returned to college to analyze political scientific discipline on the GI Bill. How to cite History Of The Amputation Procedure Health And Social Care Essay, Essay examples

Foundations of Management Organizational Internal Communication

Question: Describe about the Foundations of Management for Organizational Internal Communication. Answer: Introduction The purpose of this paper is to emphasize the importance of information in business decision-making. In this era of competitiveness, an organization needs to strengthen their internal and external communication in order to gain superiority in market. Therefore, it is highly important to maintain information flow with the internal and external stakeholders (Shockley-Zalabak 2011). The focus of this paper is to identify three examples of business disaster due to lack of information flow. In order to maintain information flow, it is highly important to understand the need of stakeholders and the frequency with which information needs to be delivered. Inadequate information flow creates dilemma among the stakeholders of an organization. Discussion Information plays a major role in maintaining business sustainability. Inadequate information has a negative impact on the decision-making of a business. For example, Lehman Brothers, a financial service provider firm has declared bankruptcy in 2008 due to lack of information (Lehman.com 2016). Apart from that, Enron Corporation is another example of business disaster due to lack of information. The largest an energy-trading company has declared as bankrupt in 2001 (News.bbc.co.uk 2016). The third example in this case is Woolworths has recently declared a record of annual loss of AUS $2.1 billion (BBC News 2016). The above discussed cased are due to lack of information flow within the stakeholders. Case 1: Lehman Brothers Bankruptcy In this case, the company was unable to maintain the information flow among the stakeholders. The major issue of the company was inadequate information about the mortgage crisis. The company was unable to maintain organizational data, which was highly important in order to take organizational decision. During the final phase, the company has implemented cost-cutting approaches through reducing workforce (van Osch, Steinfield and Balogh 2015). However, the company could have improved communication among the employees in order to recover the critical situation. Here, management theory of Elton Mayo would be the most relevant to discuss the massive failure of the company. According to this theory, employees need motivation in order to achieve their objectives in an efficient manner (Holmberg and Hellsten 2016). On the other hand, financial motivation is not only the motivational tool, which management of an organization can implement. Instead, the company should communicate with the emp loyees in order to motivate the workforce in an efficient manner. In case of Lehman Brothers, the company was already facing difficulties due to inadequate information. On the top of it, the company had implemented cost-cutting strategies by reducing workforce. Therefore, it can be said that the approach of the company was wrong (Cooren 2016). The company would have allowed the employees to share their viewpoint and decisions in order to overcome the situation. Additionally, the company would have shared necessary information with the workforce in order to reduce dilemma among the workforce. Mayos management theory has four combinations with which management can evaluate the workforce. The first dimension consists of employees with low cohesiveness and norms, which makes the workforce ineffective to handle critical situation. The second combination is low cohesiveness and high norms. Here, some employees can perform as per the organizational requirements (Karanges et al. 2015). The third combination is high cohesiveness and low norms. Here, some employees create a negative environment, which prevents others to perform. The fourth combination is high norms and cohesiveness. Here, employees can work collaboratively in order to achieve broad organizational objectives. Lehman Brothers would have understood the nature of workforce in order to improve information flow within the organization. When it comes to the relationship between the managers, the company fails to maintain collaborative management approach. Therefore, it was difficult for the company to understand requirement of the stakeholders. Moreover, managers of an organization should have sufficient control among the workforce (Alvarez, Bauer and Eger 2015). However, in case of Lehman Brothers, managers were unable to maintain sufficient information flow for which control among the workforce was weak. Case 2: Enron Files for Bankruptcy Enron was an energy-trading company, which was formed after the merge up of two gas companies such as Internorth and Houston Natural Gas. Under leadership of the CEO Kenneth Lay, the company had achieved lot of success in the year 2000. In this fiscal year, the company was in the seventh position among 500 US companies. The company had 21000 employees in this year and the annual revenue of the company was $111 billion. However, the companys stock price had dropped from $90.75 to $0.26 (News.bbc.co.uk 2016). Here, the company has misled the employees regarding the financial stability of the company. The company had also misled the investors regarding their financial weaknesses. In case of this company, employees were the shareholders and therefore, it can be said that the company has misled both the investors and employees, which led the company towards failure (Stahl 2016). Apart from that, the company had destroyed organizational documents in order to avoid legal consequences. After reviewing the business case, it can be said that inadequate information flow was the major issue for which the company had declared as bankrupt. In this scenario, Maslow human needs theory would be the most relevant theoretical discussion. According to this theory, management should empower motivation of the workforce through five dimensions. The goal of the management should provide adequate information to the workforce in order to achieve organizational goal. During the crisis period, the company would have communicated with the workforce and investors in an appropriate manner (Botana and Neto 2015). The employees were unable to understand the rationale behind rapid change in business process. When it comes to the employees, they were unable to accept the changes in management structure. Therefore, they were unable to reach to the self-actualization stage of Maslow hierarchy of need. The company would have communicated with the employees regarding the probable issues that the com pany was facing. In this manner, the company would be able to encourage the employees to give valuable recommendation to the company. A good flow of information and communication would allow the company to work collaboratively. Therefore, it can be said that the reason behind Enrons bankruptcy was lack of information flow among the stakeholders. Case 3: Woolworths Disaster Woolworths is the biggest supermarket chain of Australian market, which recorded a loss of AU $1.2 billion. However, in previous year the annual profit of the company was AU$ 2.1 billion. The reason behind this massive fall in sales figure was organizational communication. In this industry, it is highly important to work collaboratively in order to achieve overall organizational goal. In retail industry, employees should have proper information regarding store layout and products as well. In this manner, employees will be able to provide adequate information to the consumers (Shockley-Zalabak 2011). The downfall in annual profit was caused by the low managerial control. Therefore, Fayols principles would be the most effective theoretical framework to discuss the business scenario of Woolworths. In order to handle critical situation, managers of an organization should understand skills and abilities of the employees. According to the first element of Fayols theory, managers should hav e proper understanding regarding the work division. Authority is another element of this theoretical framework through which managers should have adequate command over the workforce. In case of Woolworths, the managers were unable to control the workforce for which they were unable to perform according to the performance benchmark. According to the discipline dimension, employees need a direct supervisor in order to work according to the requirements. In this manner, the company would be able to comply with the organizational policies and procedures, which is highly important for maintaining business sustainability (Holmberg and Hellsten 2016). In order to conduct efficient organizational decision, managers should understand the ability of the workforce. The leaders are solely responsible to allocate job role to the employees. Therefore, employee information is what managers require in order to take the final decision. However, in Woolworths, the managers were unable to understand t he key characteristics of the employees. Another element of this theoretical framework is remuneration (Karanges et al. 2015). In order to empower performance quality of the workforce, organization should provide satisfactory remuneration to the workforce. Apart from delivering information to the workforce, it is highly important to focus on employee motivation. On the other hand, an organization should provide adequate information to the employee in order to influence motivation positively (Cooren 2016). Therefore, it can be said that lack of information to the employees and lack of information regarding the key characteristics about employee performance was two major reasons for sales drop of the company. Conclusion While concluding, it can be said that information flow is the key success factor for organizations. In order to maintain efficient information flow, an organization should focus on the organizational culture. In this paper, three business cases have been evaluated, where the reason behind business disaster is lack of information flow. After conducting the evaluation, it can be said that managers should communicate with the external and internal stakeholders in order to provide adequate organizational information. Reference list Alvarez, W., Bauer, J.C. and Eger, E.K., 2015. (Making a) Difference in the Organizational Communication Undergraduate Course.Management Communication Quarterly, p.0893318915571352 BBC News. 2016. DIY disaster sends Australia's Woolworths to record loss - BBC News. Available from: https://www.bbc.com/news/37181955 [Accessed 29 Aug. 2016] Botana, L.F.S. and Neto, P.L.D.O.C., 2015. The Development of an Incrementally Evolving Management Model for Small Brazilian Printing Companies based on Maslows Theory of the Hierarchy of Needs.Business and Management Review,4(7), pp.2047-0398 Cooren, F., 2016. 20 Verbal communication in organizational settings.Verbal Communication,3, p.395 Holmberg, K. and Hellsten, I., 2016. Organizational Communication on Twitter: Differences Between Non-Profit and For-Profit Organizations in the Context of Climate Change. InCrossmedia-Kommunikation in kulturbedingten Handlungsrumen(pp. 305-313). Springer Fachmedien Wiesbaden Karanges, E., Johnston, K., Beatson, A. and Lings, I., 2015. The influence of internal communication on employee engagement: A pilot study.Public Relations Review,41(1), pp.129-131 Lapointe, L. and Beaudry, A., 2016. 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